Google Ad Manager - Ad Request

About

This page is about Ad requests management and creation in Google Ad Manager.

It is the number of ad units that requested ads (for content ads), not the number of ad shown.

With each request sent, Ad Manager reports an ad request, even without the return of any ads and the display of backup ads instead.

Snapshot

Example snapshot with the Delivery Tool

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Management

Creation

You create a request with gpt.

You can get the gpt code from the line_item.


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