About
color emotion (known also as color psychology) is based on the human feeling that a color evokes.
This is also known as color meaning or symbolism 1)
You should always consider the context. For instance, red is regarded:
- in many Asian countries such as India and China, as the color of happiness, wellbeing, and good fortune,
- in many Western countries, as the color of passion, power, love, danger, excitement.
With this knowledge and the different color pallette, you are ready to create beautiful and meaningful theme.
List
Red
Red:
- western country: passion, power, love, danger, excitement, warmth, heat, energy
- asian countries (India, China): happiness, wellbeing, and good fortune
Pink
Pink is regarded widely in the western world as the color of femininity.
Pink:
- nurturing, gentleness, sincerity, warmth
- sentimental or romantic (dusty pink)
- youthfulness (hot pink)
Orange
- fun, freedom, warmth, comfort, playfulness,
- activity and energy,
- creativity and energy,
- fresh and healthy
- adventure and youthfulness
Located in the visual spectrum between the warmth of red and the optimism of yellow.
Others
- Blue: calm, trust, competence, peace, logic, reliability
- Green: health, nature, abundance, prosperity
- Yellow: happiness, optimism, creativity, friendliness
- Purple / violet: luxury, mystery, sophistication, loyalty, creativity
Temperature
Note that the temperature of a color evoke different feelings:
- warm : coziness and energy,
- cool: serenity and isolation.