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The traffic of website can be measured in terms of:

hits (pageviews, visits, etc)
or time

Articles Related

User Analytics - Time
Organic Traffic

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Organic Traffic
Advertising - Ad (Advertisement)

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Organic Traffic

Organic traffic are visitors that comes from the pages of a search engine (without being promoted/paid). To improve this kind of traffic is called search engine optimization (SEO).

User Analytics - Time

User Timing is a way to measure the traffic and engagement. This measurement can be send as event. - robflaherty/riveted measuring active time on site ...

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