Email - Open (Tracking)

1 - About

Opening an email is an user action that shows engagement and is one of the email metrics.

3 - Track

The opened email are tracked with a invisible one-pixel image.

Ie when the email loads images, a HTTP get request is performed, sending a piece of information.

More see:

4 - Disable

The tracking method is not working in the following situation:

  • The recipient formats their email in plain text.
  • The recipient's email client doesn't automatically download images.
  • The recipient's corporate filter strips away all images for incoming emails.

5 - Note

5.1 - Referers

HTTP - Referer (Referrer) are unreliable for tracking because as the email clients may use link redirectors that will mask the source of the email, the referer will appear to come from the email provider and not the email.

6 - Documentation / Reference


Data Science
Data Analysis
Statistics
Data Science
Linear Algebra Mathematics
Trigonometry

Powered by ComboStrap