Advertising - Amazon Transparent Ad Marketplace (TAM)

Table of Contents

About

Amazon Transparent Ad Marketplace (TAM) (2016) is a auction house of amazon providing header bidding.

Fee

  • one-cent CPM only for impressions it monetizes, but publishers must have a direct relationship with their SSP to access that lower fee. TAM initiates on the client side, but the auction runs server side.
  • TAM is considered direct (non-financial intermediary) because they don’t handle payment.

Data (State)
Data (State)
DataBase
Data Processing
Data Quality
Data Structure
Data Type
Data Warehouse
Data Visualization
Data Partition
Data Persistence
Data Concurrency

Data Science
Data Analysis
Statistics
Data Science
Linear Algebra Mathematics
Trigonometry

Modeling
Process
Logical Data Modeling
Relational Modeling
Dimensional Modeling
Automata

Data Type
Number
Time
Text
Collection
Relation (Table)
Cube
Tree
Key/Value
Graph
Spatial
Color
Log

Measure Levels
Order
Nominal
Discrete
Distance
Ratio

Code
Compiler
Lexical Parser
Grammar
Function
Testing
Debugging
Shipping
Data Type
Versioning
Design Pattern

Infrastructure
Operating System
Monitoring
Cryptography
Security
File System
Network
Process (Thread)
Computer
Infra As Code

Marketing
Advertising
Analytics
Email

Web
Html
Dom
Http
Url
Css
Javascript
Selector
Browser
Web Services
OAuth

Contact
[email protected]
Privacy Policy
Status

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